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Pacesetters in Corporate Journalism International Harvester Magazines : Reaching Readers Through Photojournalism
Corporate journalists and editors looking for effective ways to connect with their audiences have a new resource. Pacesetters in Corporate Journalism, International Harvester Magazines--Reaching Readers through Photojournalism gives insight to the editorial philosophy of the International Harvester magazines and first-hand knowledge as to how they operated. Additionally, the book gives interesting behind the scenes information on stories selected from the magazines. The compelling, story-telling lessons learned by the International Harvester magazines are applicable to any media. Few corporate magazines connected with their readers like those produced by International Harvester in the 1950s and 1960s. With content that rivaled mainstream magazines like LIFE magazine, International Harvester World and IH Today took readers into the lives of International Harvester’s employees—from CEOs to factory workers, from behind the scenes at hard-nosed union negotiations to tender moments with employee loved ones. The magazines set standards for visual and corporate journalism. Under the direction of editors Gerald D. Hurley and Angus McDougall, International Harvester World and IH Today soon became pacesetters in corporate journalism. They became known for text that was tightly integrated with candid photography in clean, uncluttered layout. They set standards for visual journalism in their commitment to unbiased reporting.
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International Harvester Tractors
A historical chronicle of International Harvester tractors, from the very first tractor through the IH agriculture division's merger with Case in 1985. Hundreds of nostalgic photographs of Farmalls and other IH tractors, including the rare and unusual models. IH was the largest farm equipment manufacturer through the 1960s (a highly collectible era today) and is still the second most popular line of tractors today. This paperback re-issue of one of our best sellers is a complete single volume history of IH tractors and is loaded with photos from best-selling author and photographer Randy Leffingwell.
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Vintage International Harvester Tractors: The Ultimate Tribute to International Harvester, Farmall, and McCormick-Deering Tractors
International Harvester's Farmall tractor revolutionised farming around the world. Introduced in 1922, it was an inexpensive, lightweight, general-purpose, row-crop tractor that could literally farm all. Through the years, the Farmall became one of the world's most popular tractors. This book showcases collectible International Harvester tractors from the 1910s to the 1960s, including the famous Farmall, as well as other International Harvester and McCormick-Deering models. Readers will be captivated by Ralph Sander's detailed history and outstanding colour and black-and-white photographs, historical ads, and brochures of what was the world's best-selling tractor as well as a leader in innovation and engineering.
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International Tractractor Photo Archive Photographs from the McCormick-International Harvester Company Collection
A magnificent collection of rare black & white photographs specially selected from public and private archives promote the unique characteristics of these popular tractors.<br> <br> Filled with informative captions providing histories of featured models. Construction scenes, farming, logging, mining and more.
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The McCormicks of International Harvester
This is a story of the McCormick family with its roots on a Virginia plantation in the 1830's. It is the story of Cyrus Hall McCormick and his family which evolved from that plantation to become one of the richest and most influential families in the US. The influence of this family has been felt around the world. The McCormick name can be placed alongside other influential family names such as Carnegie, Ford, Edison, Rockefeller, and J. P. Morgan.Cyrus H McCormick developed the reaper harvester machine which revolutionized farming worldwide. Cyrus, along with his brothers Leander and William established the McCormick Harvesting Machine Company. This company rapidly expanded and eventually became the basis for the International Harvesting Co. which at one time was the fourth largest corporation in the United States. While there are many facets of the McCormicks which will be touched upon in this book, it concentrates on the family as it relates to the development, success and demise of the original International Harvester Company. The story of the McCormick family and the story of International Harvester are embedded and cannot be successfully separated. It is the story of the McCormick family members who served as the chief executive managers and chief operations managers of McCormick Harvesting Machine Co. and International Harvester. It also tells of other McCormicks who distinguished themselves through achievements of great wealth and social influence.
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Red 4WD Tractors 1957-2017: High-Horsepower Four-Wheel-Drive Tractors From International Harvester, Steiger, J.I. Case & Case IH
<p>The story of the four-wheel-drive tractors built by Steiger, International Harvester, Case, and Case IH is told in dramatic fashion in this authoritative guide. Starting with the development of early four-wheel-drive systems at International Harvester, the book traces the evolution and design some of the most powerful and capable tractors of the twentieth century. With fresh detail on the 4300, 4100, Steiger-built IH tractors, and the 2+2 tractors including the Super 70 series, the book offers prototype drawings of several models--including the complete story of the never-before-published Magnum 2+2-- as well as inside stories and backroom drama that is a must for any enthusiast for farm history or tractors. <br><br>Learn the complete story of Steiger tractors, which were originally designed and built in the barn of John, Douglass, and Maurice Steiger located near Red Lake Falls, Minnesota. Containing interviews with more than 50 of the people who built Steiger from its humble origin to a world leader, the book traces the evolution of the lime green Steigers in engrossing detail. The book also covers the J.I. Case 4WD line in great detail. In addition, the book tells the story of how each of these significant players in the industry combined under one banner and--together--created one of the current industry-leading technologies, the Quadtrac. The modern evolution of the Steigers and the introduction of the STX Series (and more) also receive in-depth coverage.<br><br>The same team that created the award-winning books Red Tractors 1958-2013 and Red Combines 1915-2015 created this book, and notable new contributors include Sherry Schaefer (editor of Heritage Iron magazine) and noted historian Jim Allen. Contributors include Sherry Schaefer, Oscar H. Will III, Jim Allen, Kenneth Updike, Todd Markle, Gregg Montgomery, Guy Fay, Martin Rickatson, Sarah Tomac, Matthias Buschmann, Jean Cointe, Michael Osweiler, and Johann Dittmer.</p>
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Australian International Harvester Tractor Identification Guide
<p>The must-have field guide for every tractor collector. Includes serial numbers of Australian built tractors, with photos. room for notes and perfect for the pocket. With every tractor built in Geelong, this guide is the ultimate in information at your fingertips, keep your tractors in order and easy to identify the year the tractors were built. </p>
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United States of America, Petitioner, Vs. International Harvester Company, Et Al. , Defendants Transcript of Proceedings
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